TITANS OF TECHNOLOGY: EDUCATING THE NORTHWEST AND BEYOND
![]() "Ultimately, education is the teacher in the classroom," says Craig Barrett, a former Stanford University professor and now chief executive officer of Intel Corporation. Under Barrett's leadership, Intel's education programs seek to raise the quality of teaching around the world. (Photo courtesy of Intel Corporation) |
Winter 2003
Santa Clara, California A third of the world's people, some 2.2 billion souls, are just emerging into the glare of the global marketplace as hungry consumers and eager workersmany of whom are particularly well educated. So, when you ask a corporate leader in the United States what's at stake for public education in this country, he leans across the table to tell you.
"There's a major dislocation taking place," says Craig Barrett, chief executive officer for Intel Corporation, from his Silicon Valley headquarters.
"Interesting thing happened about 10 years ago. Not just that the Berlin Wall came down, but three major geographic areas opened up to the world's economy that had been basically closed or nonparticipating: China, India, and Russia."
Barrett does the math. Rounding up, he says, "That's 2.5 billion people who come from countries with a nominally rich educational ethic. Even if you argue that 90 percent of the people are uneducated agrarian types, that's 250 million educated people, which is about the size of the U.S. workforce."
In this frontier of new commerce, workers are well prepared to fill jobs and governments are receptive to collaborating with industries.
Illustrating his point, he says, "Taiwan, with a population of 25 million people, has had a very material impact on the IT [information technology] industry as a whole, in terms of accepting low-wage manufacturing jobs and, more recently, being the engineering hub for the computer and communication industries. If this island area of 25 million people can have a major impact on the United States, think what 2.5 billion people can have."
Production by U.S. technology industries has comprised as much as a third of the world's high-tech commercewhich, in turn, dominates the global marketplace, according to the National Science Foundation brief, "High-Tech Industries Drive Global Economic Activity" (1998).
As the world's largest maker of computer microprocessorsor chipsIntel's decision to begin investing heavily in Asia and Russia is significant. The $27 billion company is plowing money, research, and development into technology and education in these regions. As the company sees it, these parts of the world offer great potential in new customers and well-prepared workers.
It's a horse race of considerable stakes.
"There are only three things the U.S. can do to be competitive in this challenge," he says: Improve technology infrastructure, research and development, and above all, make education in this country world-class. "Stop talking about California versus Arizona, Arkansas versus Louisiana" in measures of educational progress, he says. "It's the U.S. versus the world."
Students in the United States have yet to distinguish themselves in the running. Since 1995, the year the Trends in International Mathematics and Science Study, or TIMSS, began assessing student achievement in math and science around the world, U.S. students have ranked in the middle.
In 1999, TIMSS tested eighth-grade students in 34 countries in math and science. Students in Singapore, Korea, China, Hong Kong, and Japan ranked in the top five in math. They largely dominated science, too, with China, Singapore, Japan, and Korea joining Hungary in the top five. By comparison, U.S. students ranked 19th in math and 18th in sciencebelow Russia as well, which ranked 12th in math and 16th in science.
Here at home, the National Assessment of Educational Progress tested fourth- and eighth-graders in reading and mathematics this year. Overall, students continue to improve in math, but large gaps persist between white students and students who are African American, Hispanic, and Native American.
Learning gaps are a social inequity and an economic liability that stymie workforce diversity, says Wendy Hawkins, who directs Intel's education initiatives.
"As an industry, it will be impossible for us to be successful in the long term unless we have good representation of all of our potential customers, and the world represented in our own workforce."
For example, she says, "It's pretty ludicrous to think that a bunch of middle-aged white guys sitting in front of computer monitors are going to be able to design products that are going to be relevant and useful to 23-year-old Hispanic mothers.
"We need representation in our own workforce of a broad diversity of people in order to be able to understand what those lives are like and what products are going to be relevant and useful to them."
Five years ago, Intel turned the force of its wealth, clout, expertise, and powerful partnerships to addressing the underrepresentation of minorities and women in science, math, and engineering. Intel Corporation and the Intel Foundation contribute about $100 million annually to education, largely through the Intel® Innovation in Education initiative. The goal of the initiative is to train the world's teachers to teach math and science expertly, using technology to facilitate teaching and learning.
Today, 1 million teachers in 30 countries have taken part in the initiative's Intel® Teach to the Future, a partnership between Intel and Microsoft Corporation. In this program, "lead" teacherswho've been trained by Intel's expertsteach other teachers how to develop standards-based lessons that incorporate the Internet, Web page design, and other technology tools.
From Intel's Innovation in Education Web site, teachers can find lesson plans, technology-rich projects, digital tools, curricula, and online professional development courses (www.intel.com/education/). Intel also funds after-school "computer clubhouses" and presents institutes and training programs for teachers and administrators around the world. These offerings are largely free.
At every step, Intel looks for ways to strike up relationships with officials at the top of the education pyramid. While the company donates money and equipment to individual schools through grants, it much prefers to collaborate with governments and education leaders on projects of wide scope.
"We did not want to be behind our ivory walls, throwing money over and saying, 'Go do good things.' We felt that we wouldn't know what was good and what was bad unless we rolled up our sleeves and engaged and were part of the process, and really developed an understanding ... of what was being done with the dollars," says Hawkins.
Intel works directly with ministries of education, state and national departments of education, large school districts, and university education programs.
"We're looking for places where we can engage in a meaningful fashion and have as large an impact as possible," she says. Often, that means in other countries where decisions about such things as teacher preparation and curriculum are made at the national level.
"We use the influence that we have through those collaborative efforts" to advocate for education standards and accountability, she says, adding the maxim: "That which is important, we measure; and that which we measure, gains in importance."
And one of the most important things to measure is teacher performance, she says. A fact of life in the business world, performance measures unnerve some educators who point out that they aren't manufacturing widgets, but are in the highly variable business of teaching human beings.
Hawkins nods and says, "It's a scary thing to enter into an environment where you're judged on the result of some things that you feel you have little or no control over. But it would be disingenuous to pretend that it's not our hope that lousy teachers get out of the profession."
Sharp teachers, in Intel's view, are those that teach through projects that are extended and involve students in real-world problems. They blend multiple subjects and incorporate technology. They call on students to demonstrate their learning and skills through performance assessments, rather than mere paper-and-pencil tests.
"Ultimately, education is the teacher in the classroom," says Barrett. "Kids learn from teachers when teachers are efficient, enthusiastic, and professional. They should be treated like professionals: They should have development time, they should be compensated for performance, and they should not be afraid of new things, because, my goodness, the world around us is changing every day."
Sharpening teachers' interests and abilities in math and science is key to tapping what Barrett sees as a deep reserve of students with latent talents for mathematics, science, and engineering.
"Enrollment and degrees in electrical engineering and computer science ... are diminishing," says Hawkins, and the fall-off in interest begins as early as grade school.
It's Barrett's gravest concern, and Intel devotes millions of dollars to stirring interest in the subjects by sponsoring the national Intel Science Talent Search and the Intel International Science and Engineering Fair, prestigious competitions with $100,000 and $50,000 grand prize scholarships, respectively.
"It's OK to be smart. It's OK to be interested in science," Barrett says. "You can get peer recognition, you can get school recognition, you can get community recognition by applying your brain."
Ultimately, businesses want youth to develop good minds and good personal qualities.
"We're looking for people who are well prepared to communicate with other human beings; to work well in groups; and to get up in the morning, get dressed, and get someplace on time," Hawkins says. "Some of those very fundamental skills are the things that industry has been clamoring for most urgently.
"So, we're not asking for kids to be taught how to work on a factory line or in dead-end jobs and not to appreciate art and poetry. We're typical parents ourselves. We don't want that for our own children, and we don't want that for society's children at large." ![]()
When Yvonne Katz came to Washington County's Beaverton School District in 1993 as superintendent, she was "appalled" at the district's meager technology resources, despite being in the midst of the Silicon Forest. An alliance with Intel Corporationas well as Tektronix and Sequenthelped lead to bond measures that raised millions of dollars for technology and a new regional high-tech high school, Capital Center.
It was a transformative experience, says Katz, who led the district until 2002 when she left to head a district in Houston, Texas. Initially, the business partners voiced pent-up grievances about public education, she recalls.
"You do a lot of listening ... and reflecting, and then you try to do a lot of coaching." She coached them to visit schools and to look closely at what data reveal about the realities of public educationstudent demographics, achievement data, labor laws, education laws and regulations, and the likebefore making judgments.
"They just didn't realize that so many children had so many problems outside of the school setting," says Katz.
For the district's part, it used the companies' cash grants, in-kind gifts, equipment donations, and volunteer time judiciously.
It soon became a partnership built on trust. The district continues to reap the benefits of a local economy stimulated by the technology industry. Intel Corporation, alone, infuses about $1.5 billion a year into Washington County's economy, far more than the millions it receives in tax breaks from the county.
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